About Me
I'm a technology executive with over 15 years of experience helping global organizations grow across Asia Pacific and EMEA. My work sits at the intersection of partnerships, scale, and digital transformation, especially within complex, highly regulated sectors like banking and payments.
Connect on LinkedInExpertise
Strategic Leadership
Developing and executing go-to-market strategies for emerging markets
Sales Management
Building and leading high-performance commercial teams across multiple markets
Technology Startup Scaling
Scaling fintech and technology startups from early stage to market leadership
Professional Experience
Citi
Managing Director, Head of Spring APAC and EMEA
SingaporeMarch 2024 - Present
- • Leading the commercialization of Spring by Citi across diverse markets in Europe and Asia
- • Directing product management and development initiatives for APAC and EMEA regions
- • Launching Spring in new markets and representing the brand on public forums
Adyen
Country Manager Singapore & Commercial Head SEA + HK
SingaporeJan 2019 - March 2024
- • Spearheaded Adyen's growth initiatives in Singapore and SEA + HK region
- • Collaborated with Visa and Mastercard to ensure optimal product market fit
- • Led sales team growth and channel partnerships across the region
TripAdvisor
Associate Director, Flights APAC
SingaporeNov 2011 - Dec 2020
- • Launched and commercialized TripAdvisor flights business across Asia Pacific
- • Commercialized Hotels Meta Instant Book business in APAC
- • Regional Key Account Manager for major hotel chains and OTAs
ZUJI
Manager, Distribution & Merchandising, Asia Pacific
SingaporeJuly 2008 - Dec 2011
- • Led distribution and merchandising strategies across Asia Pacific
- • Managed Singapore and Western India markets
IMS Health
Manager - Consultancy and Services
MumbaiJune 2007 - July 2008
- • Strategy consulting for pharmaceutical companies